Josh Friend

Founder and CEO, Insellerate

Josh Friend is founder and CEO of Insellerate, the industry’s only true mortgage CRM that helps lenders close more loans. Josh began his career as a loan officer and soon moved on to open six mortgage call centers. Over the past 18 years, he has grown to manage and train thousands of loan officers, processors, and marketing managers. With a keen eye for developing best-in-class sales processes, he leveraged automation software to build a better loan cycle. Combining the benefits of CRM, sales lead management, marketing automation, and borrower intelligence, Josh now enables lenders to achieve higher revenue goals with Insellerate.